Sunday, January 20, 2008

Muslim Engagement Message

Sensationalism is no recipe

New Research Concludes thats the sensationalism sweeping local news is bad for ratings

The last two decades have seen a shift boot in local television news
through to the U.S., leaving aside the blanket Deep in favor of a lower
ormation superficial and sensational. Those who operate in this environment have agreed, fatalistic, this change, arguing that the market has spoken, written Drake Bennett in the Boston Globe 14 October 2007.

Yet a study - the most comprehensive ever conducted on the local TV news - published last year, reveals that the industry has severely underestimated its audience. A team of researchers working under the auspices of the Project for Excellence in Journalism, the index was measured Listening Nielsen (Audience Measurement System) the minute news from 154 local television stations over five years, totaling more than 33,000 news stories. The survey reveals that new buildings providing in-depth information collect a better viewing figures than the superficial or sensational stories.

In conclusion, the path of voyeurism, borrowed in the 90s at night as well to viewers less informed on issues that affect them directly, as television channels.

Florence Reinson

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